Reductionism in Art and Brain Science, by Erick Kandel page 130, Zettel 128

In focusing on color, Rothko was searching for a new style of abstraction that would link modern art forms that reach out to the infinite. To achieve this, he abandoned figuration and focused exclusively on the expressive power of large fields of color. His experiments inspired a number of artists to follow his lead, to free color from objective contexts, inhibit access to figurative associations, and make it a subject of its own.  In a way, Rothko succeeded in achieving what biologists, including biologists of perception and memory, try to do with reductionist science. - Reductionism in Art and Brain Science, by Erick Kandel page 130, Zettel 128

Reductionism in Art and Brain Science, by Erick Kandel, page 126, Zettel 124

Rothko saw such reductionism as necessary: “The familiar identity of things has to be pulverized in order to destroy the finite associations with which our society increasingly enshrouds every aspect of our environment” (ROss 1991). Only by pushing the limits of color, abstraction, and reduction, he argued, can the artist create an image that librates us from conventional associations with color and form and allows our brain to form new ideas, associations, and relationships - and new emotional responses to them. - Reductionism in Art and Brain Science, by Erick Kandel, page 126, Zettel 124

Reductionism in Art and Brain Science, Eric Kandel, pg 87, Zettel 116

The art critic Clement Greenberg divided the abstract Expressionist Painters into two groups (1961,1962): the gestural painters de Kooning and Pollock, and the color-filed painter Rothko, Morris Louis, and Barnett Newman. However, as the art historian Robert Rosenblum points out, this distinction is less important than the artist’s common pursuit of the sublime (1961) - Reductionism in Art and Brina Science, Eric Kandel, pg 87, Zettel 116